Reddit debuts conversational AI: Reddit answers provides fast, intelligent search, enhancing the platform's navigation and user experience.
Consumers spent a record-breaking $314.9 billion online globally during this year’s Cyber Five, according to Salesforce. But there’s lots more to learn beyond top-line sales numbers—from Target's Taylor Swift-fueled Black Friday surge to Gen Z's big spending habits. Here are five key stats on Cyber Five performance you may have missed and what they mean for the rest of the holiday season.
The president-elect has chosen some high-profile members of the financial services industry to serve in his administration.
Bluesky mulls a future with ads: CEO Jay Graber said the platform could put ads in search results as it searches for revenues.
TikTok Shop drove $100 million in Black Friday sales: Efforts to introduce social commerce to users are working, but the ban looms large.
Threads rolls out creator hub and privacy updates: Meta's push to differentiate its platform highlights its ongoing identity issues
Macy’s struggles attract another activist investor: Barington Capital is pushing the retailer to boost its stock price by reducing capex, rethinking its real estate strategy, and potentially offloading Bloomingdale’s.
China plans to loosen its monetary policy: But most Beijing watchers are skeptical that its plans will be bold enough to drive consumers to spend.
Global ad revenues surpass $1 trillion in 2024, says GroupM: Retail media and digital platforms drive rapid growth amid linear TV decline.
What Omnicom and Interpublic’s merger means for the industry: The Big Four will become the Big Three in a move that shifts industry power dynamics.
AI-driven tools are helping brands swap cookie-cutter campaigns for ultra-targeted experiences, giving Adobe a fresh shot at dominating customer engagement
Fifty-eight percent of US households are “extremely concerned” about inflation: While grocery price growth has normalized, the rapid increases over the past few years continue to influence shopping behaviors.
Mondelez pursues Hershey’s acquisition to shore up chocolate business: The CPG company hopes the second time’s the charm as it looks to offset skyrocketing cocoa costs and capitalize on growth opportunities.
By 2026, nine streaming services will generate over $1 billion in ad revenue, up from just two in 2020, according to EMARKETER’s forecast. To build that revenue, players across the connected TV (CTV) space are eyeing more ad dollars, which will have a significant effect on marketing budgets and consumer experiences.
Viewers still watch the vast majority of ads on TV screens via linear TV, even as its share of time spent dwindles.
Comcast to distribute Max in the UK in exchange for US bundle rights: The deal shows competitors willing to team up in a saturated market.
On today’s podcast episode, we discuss why US workers’ adoption of AI might be slowing, how generative AI has helped companies and workers the most, how businesses can best quantify AI productivity gains, and how we expect the technology to help workers do their jobs better in 2025. Tune in to the discussion with Senior Director of Podcasts and host Marcus Johnson, Senior Vice President of Media, Content, and Strategy Henry Powderly and Vice President of Generative AI Dan Van Dyke.
GenAI investments are rising, but cutting IT costs to fund AI projects could backfire; cross-training staff might prevent vulnerabilities and foster innovation.
By framing Copilot as a budget-saver that trims staffing needs, Microsoft targets enterprise buyers but risks alienating workers.